Privacy Policy – DLF The Westpark, Andheri West

1. Introduction

Welcome to DLF The Westpark (the "Project"), located in Andheri West, Mumbai. This Privacy Policy ("Policy") explains how DLF Limited, its affiliates, partners and agents collect, use, store, and disclose personal information of persons visiting the Project website or submitting sales or service enquiries ("you", "your").

2. Information We Collect

We may collect:

• Personal identifiers: name, mobile number, email address, mailing address, date of birth
• Contact data: telephone number, messaging preferences
• Property preferences: residence type, budget, timeframe, floor-plan interests
• Usage data: IP address, device type, browser, visited pages (via cookies or analytics tools)
• Marketing data: your communication preferences for newsletters or promotional materials

3. How We Use Your Information

We use your data to:

• Respond to your enquiries and assist with bookings, site visits, or documentation
• Provide project updates and promotional offers (if consented)
• Manage customer relationships and send important correspondence
• Conduct analytics to improve the website and user experience
• Meet legal obligations (e.g. financial transaction records, compliance)

4. Legal Basis for Processing

We process your personal data on the following legal bases:

• Performance of contract: responding to your booking or sales enquiry
• Consent: sending marketing materials where you have opted in
• Legal obligation: retaining financial or transaction-related records
• Legitimate interests: improving our services and customer experience

5. Sharing and Disclosure

We may share your data with:

• DLF affiliates and project partners involved in sales or marketing
• Service providers: CRM vendors, email/SMS platforms, marketing agencies
• Legal entities or regulators, if required by law

We do not sell or rent your personal information to third parties for their own marketing use.

6. Cookies and Tracking

Our website uses cookies and tracking technologies to:

• Enable core site functionality
• Analyze website usage (via tools such as Google Analytics)
• Present personalized content (subject to consent)

You may disable cookies via your browser settings; however, certain features may be impacted.

7. Your Rights & Choices

You have the right to:

• Access, correct, or delete your personal data
• Object to processing (especially for marketing)
• Withdraw consent at any time (e.g. unsubscribe)
• Request data portability (to the extent permitted by law)

8. Data Security

We implement appropriate technical and organizational security measures—including encryption, access restrictions, and secure servers—to protect personal data. However, no internet-based system can be guaranteed 100% secure.

9. Policy Updates

We may update this Privacy Policy from time to time. All changes will be posted on this page with a revised effective date. We encourage you to review this policy periodically.

10. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us.